One of the first things we learn as children is our name. It’s our identity. It’s often the first thing someone knows about us. When someone uses our name, we feel connected.
At Newby Management, the first of our Three Steps of Service states: “Always use a warm and sincere greeting. Use a person’s name if and when possible.” We covered the importance of using a warm and sincere greeting, and today we will discuss the importance of using a person’s name.
Imagine you go to a local coffee shop for the first time. The owner introduces himself, chats with you and makes you a latte. The next time you go in, the owner remembers your name and drink order. You’ll likely leave that coffee shop feeling very positive about your experience. You’ll feel appreciated as a person and as a customer.
We train our team members to use people’s names when possible because it not only encourages good customer service, it also encourages compassion. The simple act of using someone’s name can make their entire experience with you more positive. This is especially true if they are coming in to voice a complaint. When you use their name, they will feel as though they are important and that their issue will be addressed.
Remembering resident names may feel like a challenge if you’re bad with names. We have a few tips to help you start getting those names down.
- Repeat their name out loud. For example, if they say their name is Jerry you can say “It’s nice to meet you, Jerry.”
- Write their name down.
- Associate their name with a picture or another person. Have you ever met someone and they said “Well, I won’t forget your name! It’s my dad’s name.” Think of a way to associate their name with something already in your memory.
- Stay focused on the person as you interact and continue to use their name throughout the conversation.
- Write down a small fact you learned about them next to their name, like “Jerry, from Ohio with two dogs.”
It’s easy to forget the importance of using someone’s name. In fact, it’s one of the most important resident relations tips we can give. If you’ve never been good at remembering names take it one person at a time. You’ll start seeing a difference in the way you interact with people right away!
Happy residents can make or break a community. After all, even in this digital age, word of mouth is still the best marketing tool. In fact, most people now turn to online groups and forums for advice rather than advertising, marketing, friends or relatives.
For a manufactured home community owner or operator, this is more important than ever. Resident satisfaction should not only be measured, but evaluated on a yearly basis. It should be done with a tested tool, such as the Insight Track Survey (TM), which was developed by Newby Management and the University of Florida.
As a property management company, we measure our success on a number of factors, but one of the biggest is resident satisfaction. Each year, our team sends out postcards to residents in each of our communities across Florida, giving them a code to sign in anonymously to an online survey.
From there, we ask residents to indicate on a scale from 1-10 how satisfied they are with several aspects of the community, including:
- Community Appearance
- Community Management
- How Safe They Feel
- The Value They Receive
- The Amenities They Enjoy
- Whether They Would Recommend the Community to a Friend
- Space for Free-form Comments
If we’re being honest, most of America has a negative opinion of mobile homes. It’s understandable because there’s more negative news coverage than positive, and most people don’t know how the industry has progressed.
For those of us who do, mobile homes are more than just alternative dwellings. They are lifestyles that offer us everything we wanted in a home and more. These 6 mobile home bloggers will help change the way you look at mobile homes.
Country Chic Makeover
Don’t miss these stunning photos of a renovated 1 bedroom, 2 bathroom single wide home. This retired couple knew they wanted to downsize and when they decided on a mobile home, they knew a major renovation was in store. From gaudy wallpaper to green counters, they turned this single wide mobile home in a beautiful haven.
When this couple retired, they sold their large home and had to move into their “spare digs”. Kim wasn’t thrilled with the idea of living in a mobile home, unhappily referred to as a trailer. The before and after pictures will blow your mind as they create a space that’s unique, fresh, bright and modern.
CLICK TO SEE THE 1991 FLEETWOOD TRANSFORM
Say Goodbye to Rentals
This young couple was tired of renting, so they decided to “screw convention”. They purchased a smaller 750 square foot home and worked to make it their own. It has a definite unique and hipster vibe, but the clean lines with white and pops of color make it a fun space. Check out the awesome transformation and find out how mobile homes are for everyone.
Mobile Home on the Farm
This isn’t a makeover story, but it’s nice to see a family living on a beautiful farm in their cozy mobile home. This family has lots of animals and has a nice little Etsy shop, too. You can follow their adventures and see the big lifestyle you can live in a mobile home.
The smell of barbecue chicken wafts through the summer air. It’s a smell that creates memories and brings them back for residents at Newby Management communities. For the residents, it’s about more than a BBQ, it’s a time to connect with friends, to relax and to enjoy their community.
For the Newby Management corporate team, the Summer BBQ’s are about living out one of the company’s core values: Servanthood. It states: “With Jesus as our example, we will strive to graciously serve our customers, investors, and fellow team members to the highest level possible. Each of us agrees to be accountable to a higher authority.”
Each summer, team members from the corporate office travel across the state with a grill in tow to
serve up grilled chicken, potato salad, beans, dinner roll and a large cake. Themes create a fun and exciting atmosphere, different years have featured fiestas, the 70s and more!
As you can imagine, a lot of logistics go into a BBQ for an entire community! In some larger communities, our team may cook over 400 pieces of chicken. This means we start at dawn and turn the grill four times!
You definitely won’t go away hungry from one of our shindigs either. We give very specific instructions to local butchers on how to quarter the chicken so each serving is huge. That’s right! We not only serve big pieces of chicken, but we also use local butchers near the community we’re serving.
When a resident comes through our line, they can be assured that we temp tested the chicken before it leaves the grill, so we can be sure it’s cooked thoroughly. Then comes the fun part: deciding whether you want light or dark meat. Delicious! You can get a piece plain or drenched in Sweet Baby Ray’s BBQ Sauce.
We love summertime because it means an opportunity to serve our residents and give back to our communities with a good old-fashioned southern BBQ. To our team, these are times of great fellowship and fun. They are a time to create new memories and reflect on past memories. They are a time to remind our residents that we are on their side. And of course, we can’t forget the delicious food!
Do you want to learn more about Newby Management? Visit us online at www.NewbyManagement.com.
The mobile home industry is riddled with myths. Some are big, some are small, but most of them are not true. We are going to debunk just a few today.
Mobile Homes Aren’t Built to High Standards
Many people think of mobile homes as they were in the 1960’s. Today, the standards are much higher, making many manufactured homes comparable to site built homes. In fact, these homes often have high end upgrades including granite counters, stainless steel appliances and more. They abide by safety standards that, in many cases, surpass those of site built homes. Not to mention they produce less waste and cost less too. These days, manufactured homes are an affordable and quality option for people who want to purchase a home. At Newby Management, we are working to upgrade some of our older homes, along with bringing in brand new homes built in 2015. This gives options to people who are looking to spend a little less, or for people who have a little extra in their budget. Either way, you’re getting a high quality home you’re sure to love.
Mobile Homes Can’t Stand Up to Bad Weather
If a tornado or hurricane rips through a town, you’re sure to hear about the damage caused to manufactured homes. Why? Because it’s an easy story, even though it doesn’t always represent the bigger picture. Mobile home safety standards are monitored by HUD, and after Hurricane Andrew in 1992, the building codes were updated to ensure that mobile homes are safe in a “run of the mill wind storm”. In areas prone to hurricane-force winds, for example Florida, the standards required that manufactured homes be resistant to winds up to 100 miles-per-hour in Wind Zone II and 110 miles-per-hour in Wind Zone III. This means that the standards for manufactured homes is actually higher than building codes for site-built homes. WeatherNotebook.org, a site produced by the Mount Washington Observatory stated: “The truth is that tornadoes are in no physical way attracted to manufactured houses of any kind. That would be like saying that snow is attracted to mountains, or hurricanes are attracted to fish. There just happens to be a lot of trailer parks where there happens to be a lot of tornadoes. Also, there are probably a lot more mobile homes than you think.”
Mobile Homes are More Prone to Fires Than Site-Built Homes
If you watch the nightly news it can surely feel like more mobile homes are burning down than any other type of single-family housing. But the truth is that manufactured homes are no more likely to catch fire than any other type of home, according to an annual report released by the Oklahoma State Fire Marshall’s office. A national fire study conducted by the Foremost Insurance Company showed that site-built homes are more than twice as likely to experience a fire compared to manufactured homes. This study stated that the number of home fires is 17 per 1,000 for site-built homes and only 8 per 1,000 for manufactured homes.
Mobile Homes Aren’t Energy Efficient Like New Site-Built Homes
At Newby Management, we are in the process of selling and placing new 2016 manufactured homes. Builders today pride themselves on building homes of the highest quality that meet national energy efficiency standards. An example of this is our Skyline Homes models. They are a Green Building Energy Star Partner, which means that have met or exceeded the the requirements of industry government standards. They do they by using:
- Top-Grade Insulation
- Extensive caulking and tight construction to eliminate unwanted drafts
- High-Performance Windows and Doors
- Use of UL and Energy Star approved materials including low-escape air ducts
- Additional upgrades are available to meet more rigorous EPA energy standards of a Qualified Energy Star home, including:
- An increased amount of insulation
- Super high efficient furnace
- Programmable thermostat
This is only one example of a home builder who produces new energy efficient mobile homes. But here’s the deal, energy efficiency is a relatively new thing, and while manufactured homes a being regulated for it, site-built homes still aren’t. So the truth is, new comparable site-built homes are going to be less energy efficient than new comparable manufactured homes.
Mobile Homes are Impossible to Finance
This myth prevents so many possible homeowners from owning the home of their dreams. For new manufactured homes, some buyers are able to finance their homes through the retailers when they purchase. Today, big financing companies like Wells Fargo offer manufactured home financing.
“Expanding our balance sheet lending in this sector, combined with Wells Fargo’s existing product capabilities, provides a full-spectrum of solutions for customers in the manufactured home communities industry,” says Mark Myers, head of Commercial Real Estate at the bank.
Also, under the Title I program, FHA approved lenders make loans from their own funds to eligible borrowers to finance the purchase or refinance of a manufactured home and/or lot. You can learn more about financing by visiting HUD’s website to see what qualifications buyers need to meet.
If you’re looking for a brand new manufactured home like the one pictured in this article, visit Newby Realty to see some of the options we have in beautiful communities across Florida.
If you’re thinking of retirement, you may be looking into 55+ communities. It’s a big decision with lots of options, from community style to location. We think 55+ manufactured home communities are a great choice, and we’re going to give you 5 reasons to make the move!
1. Living in a Community of Peers
At Newby Management, we always notice that the people in our communities aren’t just neighbors, they are friends. Living in a community of your peers gives you tons of opportunities to make lifelong friends. Often times people can become secluded in retirement and lose touch with the outside world. 55+ communities put you in a position to be active, to have fun and to try new things.
2. Living an Active Lifestyle
When you start looking into 55+ communities, you’re going to hear the phrase “active lifestyle” quite a bit. Although this may seem like a marketing term, it’s actually something we see in our communities often. Especially in Florida, you’ll see people doing water aerobics, playing shuffleboard, tennis, horse shoes and much more! If you find a 55+ community with great amenities, you are sure to see people using them often.
3. Living Somewhere Safe
There’s no guarantee that your 55+ community will be safe, but on average they are much safer than your average community. Often times the community will have security cameras in common areas along with a courtesy patrol. Plus you’ll have watchful neighbors at most locations who take care of each other. Whether that means watering plants or watching your home while you’re away.
4. Living Where the Action Is
Maybe you love to explore the city or maybe you’re more of a homebody. Either way, 55+ communities offer great options. Most communities are located in or near cities with lots to do. But there’s often lots of great events right within the community for you to enjoy. Have fun with arts and crafts, shuffleboard competitions, dances, pot lucks and more!
5. Living Where You Save Money
If you’re living on a budget in retirement, you might be trying to find ways to save money. Living in a manufactured home community is one way to save money without compromising on the lifestyle you want. It’s all about finding the home and community that are right for you. A manufactured home community is much less expensive than other 55+ communities and you’ll find that it’s a great place to spend your retirement.
Want to start searching for your dream home? Visit www.NewbyRealty.com to see homes available across the beautiful Sunshine State!
We all know the stigmas associated with mobile homes. Here’s the thing, most of these aren’t true anymore. There’s a huge difference between parks of the past and parks of today. Today, we’re going to debunk 5 myths that you’ve heard about mobile homes that just aren’t true.
1. Manufactured Homes are More Prone to Fires
Manufactured homes get a bad rap for being fire-prone. In fact, the media seems to just love writing about them catching on fire. This, combined with the idea that mobile homes are more likely to catch fire makes people believe it must be true. Today, the fire resistance provisions of the HUD code have strict standards for fire retardation and smoke generation materials, large windows in bedrooms, smoke alarms and at least two exterior doors which must be separate from each other and reachable without having to pass through other doors that can be locked. On the other hand, site-built homes do not have such strict requirements. The truth is, fires can happen anywhere and today’s mobile homes are no more at risk for fires than comparable site-built homes.
2. Manufactured Homes Are Poorly Constructed
Many people seem to believe that manufactured homes aren’t constructed as well as site-built homes. In reality, site-built and manufactured homes are built out of the same materials, just not at the same locations. Although they aren’t built at their final location, manufactured homes are sturdy and follow the same and often stricter HUD building codes than site-built homes. Many of our renovated homes include features such as cherry wood cabinets, granite counters, stainless steel appliances and more. These homes exude both quality and beauty.
3. Manufactured Home Communities Aren’t Nice
The truth is, a few places give manufactured home communities a bad name. There are definitely some manufactured home community operators who care more about profits and let an aging community fall to the wayside. However, you’ll also find a great deal of community managers like Newby Management who places great importance in capital improvements and putting people before profits. For example, in our premier communities like Camelot Lakes, Camelot East and Rolling Greens we are currently working on big capital improvements that will benefit the entire community. We also are always working to update the home inventory. There are many operators and managers who take the time to ensure that communities are kept up-to-date and beautiful for residents to enjoy.
4. Manufactured Homes Don’t Appreciate
Like site-built homes, appreciation depends on a lot of factors. The reality is that some homes appreciate and others do not, no matter what type of home it is. Appreciation factors depend on some of the following:
- The housing market in which the home is located, will have a significant impact on the future value of the home.
- The community in which the home is located, has a similarly significant impact on the home’s future value.
- The initial price paid for the home.
- The age of the home.
- The inflation rate.
- The availability and cost of community sites, which reflects the supply and demand influences on the home’s value.
- The extent of an organized resale network, where an organized network will usually result in homes selling for a higher price than in markets without such an organized network.
You’ve heard of the Millennials. The good, the bad and the ugly. But what you probably haven’t heard is that Millennials are choosing to live in manufactured homes rather than site-built homes. Why is this trend happening?
1. Millennials Came-of-Age At the Height of Economic Depression
When Millennials were entering the workforce they were doing it at the height of the depression. Many struggled to find jobs in their industry, forcing them to accept any job that came their way. Although the economy seems to be pulling through, many Millennials are looking to be more conservative with their money, eschewing living beyond their means.
2. Millennials Are Looking to Live in Smaller Homes
This generation of individuals get a bad rap for wanting everything “now”. One credit we can give this up-and-coming people is that they are treading much more lightly on the earth than previous generations. They are looking for homes that are smaller and more reasonably priced. They are not as concerned with large homes, often looking to purchase homes less than 900 square feet.
3. Millennials Are going Green
Manufactured homes today are producing less waste and are more energy-efficient than site-built homes. For many people in the younger generation, this is a huge draw. As manufactured homes start to lose their stigma, Millennials are beginning to realize that these might be the perfect dwellings for their needs. Plus the energy-efficient homes often save on monthly costs as well.
4. Millennials Don’t Get Wrapped Up in Labels
This generation is probably among the least concerned with labels. This makes them an ideal buyer for manufactured homes. Unfortunately, this type of home has gotten quite a bad reputation, and it’s one that many can’t seem to shake. Luckily, millennials are a group who isn’t interested in labels, therefore, they see manufactured homes for what they are: affordable, green, great places to live.
5. Millennials Aren’t Interested in the American Dream
Owning a home is part of the American dream, but that home has to be a 4 bedroom, 2 bathroom, 2 car garage with a pool and a place for the dog to run. For the Millennial, the American dream is a wide-open road with plenty of options and variances. They means they see the potential in living in a manufactured home. They see the dream in those walls, they see a future. They see a place they can call their own without strapping their savings. And that is something to get excited about.